In an atmosphere filled with warm fun and love, BCI celebrated the holiday season in cooperation with The Clothing Bank; a projects by the Jordan Hashemite Charity Organization.

With a mission to cast a smile on children’s faces, BCI and a 100 children from underprivileged families celebrated the New Year and the winter season in an enjoyable day filled with entertainment and interactive activities and face painting for the kids. In cooperation with The Clothing Bank, a team of volunteers from BCI Group started the celebratory day by enjoying a hearty breakfast and concluded the ceremony by distributing clothes and gifts among the children, the event was also attended by a number of guests.

Mr. Fadi Baransi, CEO of BCI Mobile Group commented by saying: “We are delighted to collaborate with the Clothing Bank in this initiative, as it is characterized by the spirit of giving and love, allowing us to put a smile on the children’s faces and help make a difference in their lives this winter”,

“We believe that corporate social responsibility is an essential pillar of our operations aiming at fostering greater social solidarity through humanitarian actions”, he added.

Additionally, BCI and The Clothing Bank worked on spreading the spirit of the festive season, by hosting a group of children at the Group’s Mecca Street showroom where they were introduced to the company’s latest products from mobile phones and accessories, concluding the visit with a lunch banquet for the children in the presence of Santa Claus who distributed gifts and chocolate.